Thursday, 8 September 2011

Nicolas Cambridge: From bag ladies to Bathing Apes: Japanese interventions in British Sartorial Culture

Kicking off the East meets West strand was a paper on the interplay between the two. Among many examples was the infiltration of Western staples like the suit into Eastern culture. Men would wear them to work then change back into their Japanese robes when at home- creating distinct symbols of public and private life. Conversely (and perhaps similarly), rather than conquering the British market it may be that the big names in Japanese fashion have in fact colonised it with collaborations such as Yamamoto for Adidas, Watanabe for Aquascutum and Comme des Carcons for Louis Vuitton, Hermes, Fred Perry and H&M. If history has taught us anything it must be that infiltration creates more longevity than domination....

Sorry I've missed.......
-Anja Koppchen (Radboud University, Nijmegan, Netherlands), Made in Holland? Unravelling myths of Dutch fashion.
-Maaike Feitsma (Radboud University, Nijmegan, Netherlands), How everyone can become a Dutch fashion designer.
-Ekaterina Bagreeva (Russian Economic University of GV Piekhanov, Moscow), High Heels or sneakers? Soviet identity in fashion and everyday life of Russian speaking immigrants in Germany and Norway.

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